Argentina is a country of infinite contrasts, but there is a Patagonian corner that achieved something few can boast: being in the top ten of the most hospitable destinations in the world. San Martín de los Andes, the Neuquén jewel, has just been distinguished in the 14th edition of Booking’s 2026 Traveller Review Awards, a ranking that analyzes millions of reviews from real travelers to reward kindness, cordiality, and quality of service. And mind you, this is no ordinary recognition: it is the only Argentine city to appear on that privileged list.
What does this place have that drives tourists crazy? Let’s start with the basics: a landscape that looks like it’s from a movie. Ancient forests, mirror-like lakes, and breathtaking mountains. But San Martín de los Andes does not rest on its laurels. It constantly reinvents itself, and that is what makes it unstoppable. From the classic sign on the shore of Lake Lácar —that obligatory photo confirming you’ve arrived— to experiences that go far beyond expectations.
When it comes to gastronomy, things get serious. Venison, trout, lamb: a feast for the senses. And then, choose your adventure. Lake Meliquina, about 40 kilometers away, is the perfect refuge for those seeking total disconnection. Kayaking, fly fishing, trekking: all surrounded by deep blue and intense green that make you forget the rest of the world.
But the real showstopper is Lanín National Park. There, the trails immerse you fully in nature, with Lanín Volcano as a silent witness. And watch out, because there is a detail that sends chills down your spine: signs warn of the presence of pumas. The guide tells you to stay calm, not to run, not to corner them. But with a bit of humor, he clarifies that encountering one is rare. Still, the adrenaline is served. After an hour and a half of hiking, the reward is a picnic by the Malleo River, where the only noise is the water. A luxury.
And if you’re one of those who prefer tea with a view, the Arrayán tea house is a must-stop. Opened in 1939, this cabin on the slope of Cerro Comandante Díaz offers a high-altitude snack with a panoramic view of Lake Lácar that is priceless. Sweet or savory, the variety is enormous. And to burn off the calories, a trail that goes into a forest of araucarias and cypresses awaits just a few meters away.
But the most surprising thing is that San Martín de los Andes keeps secrets not found in traditional guides. The Georg Collection, an art gallery hidden in the middle of the forest, combines glass, wood, and stone to exhibit works by Georg Miciu and his children, along with creations by other Patagonian artists. A different plan that shows the city has offerings for all tastes.
What makes this destination unique is that, despite the tourist boom, the locals maintain their routines intact. They welcome you with a warmth that makes you feel at home, without rush or pretense. That’s why the trip doesn’t end with the photo at the sign: it’s the start of a story that already makes you think about returning.
Booking’s ranking was based on more than 370 million verified reviews from travelers worldwide. San Martín de los Andes rubs shoulders with luxury destinations, but with a plus that can’t be bought: the hospitality of its people. Located south of Neuquén, 430 km from the provincial capital and 1650 km from Buenos Aires, this Patagonian city is, without a doubt, the ideal plan for this winter. Don’t hesitate: if you want to experience something that marks you, San Martín de los Andes awaits you.
Para mí esto es una cachetada a los zurdos que lloran por el turismo. San Martín de los Andes premiado por hospitalidad, mientras ellos se quejan. Yo creo que los extranjeros nos envidian este paraíso. ¡Vamos Argentina carajo! Los que critican seguro ni se bañan. Firmado: El Gaucho Furioso
che pero q sorpresa no san martin de los andes premiado x ser hospitalario mientras tanto los mapuches son echados d sus tierras y los glaciares se derriten pero si vengan a gastar plata en el paraiso d los blancos un chiste abrazo a los vendepatria @ElLocoFurioso