Macri returns and PRO sharpens with 'Selection method' to mark the electoral field

Mauricio Macri is back in the country after a month and a half following the World Cup, and PRO is already preparing for what’s coming: an election year that promises to be intense. August is the month marked for the different political spaces to return to the field with election-oriented activities, while candidate definitions would be postponed until the end of the year or early next year. In the yellow party, the strategy is to mark differences with La Libertad Avanza, especially in key districts where they could seal agreements.

The person in charge of putting words to that strategy was María Eugenia Vidal. The former governor, loyal to Macri, took advantage of the post-World Cup slump to list the virtues of PRO based on what, according to her, the Argentine national team left as a lesson. Vidal, who never abandoned her 100% yellow profile and today focuses on her consulting firm, university classes, and the leadership of the Pensar and Hacemos foundations, listed a series of lessons that, in her opinion, should be applied to politics: teamwork, continuous preparation, and evidence-based decisions.

PRO’s criticism of Javier Milei has always been the same: his individualistic construction. Now, Vidal contrasts the model of the national team, where leadership is not centralized in one person but rather enhances collective talent and manages egos. A shortcoming that, according to Macrismo, the libertarian administration began to try to reverse with the arrival of more political figures in the Cabinet, but that still shows seams.

Another observation that Vidal highlighted is continuous preparation. For her, success is not a product of chance, but of rigorous and sustained preparation, analyzing data, rivals, and taking care of the physical and mental health of leaders so they can make good decisions. PRO has always emphasized that there were no people with knowledge of the State in the libertarian ranks, and hence Macri’s help was key in the first stage of Milei’s government. Along with this, Vidal pointed out that decision-making must be based on data, on evidence, to improve results.

But the strongest conclusion left by the former governor is that «a defeat does not destroy a project, it can strengthen it.» A phrase that, under the excuse of the national team, points directly to PRO: building trust sustained over time, coherence, teams, and betting on their own talents. An approach that, according to Vidal, is essential for sustainable political and social development.

Meanwhile, PRO’s horizon is still under construction. In the Capital Federal, Jorge Macri has already launched his re-election bid, surrounded by rumors of tension with his cousin Mauricio over the strategy to adopt. The head of government will compete within an alliance and has already shown gestures of rapprochement with Javier Milei, although Karina Milei would have told her own that they must have their own candidate.

In the province of Buenos Aires, Diego Santilli wants to be the violet candidate in alliance with PRO and the UCR. Santilli gets along with everyone and avoids conflicts. He is a master at navigating internal disputes. He has a good relationship with Karina, Santiago Caputo, Cristian Ritondo, Mauricio Macri, and the Buenos Aires radicalism. He maintains good rapport with the governors and his campaign will be about management. The achievements he obtains from the chief of staff position in Congress. He is going through his stage of greatest visibility.

Patricia Bullrich, the all-terrain name of La Libertad Avanza in constant tension with Karina, will resume her agenda in August with a visit to Santa Fe. She had already traveled to Mendoza before the World Cup. This Wednesday, radical Maximiliano Pullaro signed the agreement by which the province will assume for 20 years, with its own resources, the administration, maintenance, and execution of works on national route A012.

The senator was on Tuesday at the Buenos Aires Grain Exchange, where she received support for her biofuels bill that is being processed in the Senate. The initiative seeks to modify the mandatory blending percentages with fossil fuels, deregulate the market, and move to a free competition scheme that puts SMEs on alert, as they would see supply quotas to the domestic market eliminated, putting hundreds of jobs at risk.